Small town newspapers can be charming, a little quaint, terribly parochial and downright ridiculous when they try to be something other than a small town paper. Our local paper is right in line with most of this: they’re essentially a mouthpiece for the local chamber of commerce types, heavy on gossip and filler from sources from farther away, including most of the editorials, pretty much all of which parrot the editorial stance of the parent company, that being, don’t risk annoying anyone who might buy advertising, and besides, we want to be on the side of the economic winners. I’m saying this for a couple of reasons: 1) it’s very difficult for dissenting opinions to get published, even in the letters section of the editorial page, and, once labeled a dissenter, nothing gets into the paper, even completely non-controversial material relating to community cultural activities, and 2) anything is an excuse to sling more advertising, in whatever guise it may appear.
As to the first reason, I was a little taken aback to hear my wife mutter something about having the wrong last name in response to some item she thought ought to be highlighted in the letters column, and that she was going to write. I guess some of the bitter tone might have been directed at me for pissing off the powers that be, but she was also certainly lamenting the difficulty of getting anything with our last name past the gatekeepers at the editorial desk. I guess that might have something to do with my writing here occasionally, and in full knowledge that it’s about as likely to be read as it would be in the local paper, with the one consolation that it isn’t likely to be a bed for budgie droppings or a wrap for dead fish.
But here’s the killer: yesterday was deemed Raise-A-Reader Day to promote literacy, and the town notables were on the street soliciting donations for local literacy initiatives but, strangely, handing out copies of a rag from the bigger town 80 kilometers to the South and East (said paper being in some foo-doo for a second incidence of publishing material deemed by local First Nations to be blatantly racist). As well, the local had an insert devoted entirely to supporters of literacy, with a few nice pictures, a little bit of text and captioning, but you’ll have intuited that most of the space was taken up by advertising for those staunch business supporters of literacy who, coincidentally, would like us to drop by and leave behind some cash, while we’re at it. My literacy training tells me that there’s a lot less interest in literacy than in business, and I keep wondering why I deem it my civic duty to subscribe to the local paper, because, frankly, I only get from it the gloss that tells me what the parent company wants me to think is news. Newspapers are becoming irrelevant because they are patently not what people want them to be, or at least need them to be, that is to say, distributors of information and forums for real debate. Perhaps time to let the subscription lapse and redirect the funds to real journalists. Just as an example, have a look at Bob Mackin’s piece about the same event under discussion here:
http://2010goldrush.blogspot.ca/2013/09/raise-reader-rouse-adman.html